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Wolf Administration Launches "Choose PA Dairy" Campaign

ALTOONA, (WBRE/WYOU-TV)  On Friday, Agriculture Secretary Russell Redding joined dairy farmers and industry advocates to kick off “Choose PA Dairy: Goodness that Matters,”.

   This is a campaign to support Pennsylvania’s dairy industry by educating consumers on how to find and buy locally-produced milk, and why it matters to Pennsylvania’s economy and the health of its residents.

“The dairy sector is the largest of Pennsylvania’s $135.7 billion agriculture industry,” Redding said in a PINS Release. “The dairy industry contributes $14.7 billion annually to our economy, and supports 52,000 jobs in the state, but numbers don’t tell the whole story.”

 Redding stressed “There’s a person on both sides of the equation – on one side, Pennsylvania’s 6,570 dairy farm families – our friends and neighbors who pour their lives and livelihoods into producing the highest quality products available. And on the other side we have consumers who want the very best for their families. When you buy local milk, you’re investing in your community, your family, and Pennsylvania’s economy.”

Redding noted that there are two primary ways to find local milk: looking for the PA Preferred® logo or the plant code 42 on the packaging.

Both indicate that the milk was produced in Pennsylvania. Plant codes, which represent the state in which the milk was processed, are usually printed near the top of the container or on the lid.

 A code beginning with 42 signals that milk was processed in Pennsylvania and likely to have come from a farm within the state.

The Center for Dairy Excellence, a non-profit which receives state funding and provides resources to support the industry, elaborated on the benefits of buying Pennsylvania dairy products.

“Dairy is goodness that matters to your health and the health of our local communities, with milk’s nine essential nutrients fueling strong bodies, and Pennsylvania’s family-owned dairy farms supplying good jobs and valuable economic revenue to the commonwealth,” said Jayne Sebright, the center’s executive director. “

 

. Find brands that locally source their milk, a map of PA Preferred® and other Pennsylvania based milk processors, and other consumer information at choosepadairy.com. Find more resources and information about supporting Pennsylvania’s dairy industry at agriculture.pa.gov.


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